Showing posts with label fashion. Show all posts
Showing posts with label fashion. Show all posts

Friday, July 4, 2008

BMW Lifestyle Collections unveil MINI Autumn/Winter fashion range

By Huraizah Ahmad


Female models parading the latest fashion range from BMW's MINI Autumn/Winter Collection 2004.


Models sporting the latest women, men and children fashion from the MINI Autumn/Winter Collection 2004.


BMW's MINI Autumn/Winter Collection 2004 held at the Arts House of the Old Parliament house in Singapore

BMW Group Asia created yet another new beginning in the history of BMW Lifestyle Collections during the unveiling of its MINI Autumn/Winter Collection 2004 held at the Arts House of the Old Parliament house in Singapore on Friday.

"Sales of the BMW Group's Lifestyle collection has been growing by about 10 per cent annually to over 1000 million Euros in worldwide sales revenue last year," said Ms Birgit Maier, Vice President of the BMW Group Merchandising and Lifestyle as she addressed to the guests during the opening of the event.

She added that as one of the pioneers in the business, the BMW Group has carefully developed its lifestyle products so that they bear the same characters as the brand they represent with each of the items produced bearing innovation, dynamism, aesthetics and authenticity.

Also attending the second BMW Asia Lifestyle fashion show from Brunei Darussalam was Pg Hjh Halimah, Deputy General Manager of QAF Auto Sdn Bhd, Rosman Masri; BMW Parts Manager as well as Ms KC Fang; Marketing Officer who attended the two-day event for the BMW Asia Lifestyle Conference.

Among the highlights of the event included the latest addition to the popular BMW Williams F1 Team Collection with Puma which unveiled its range of women, men and children fashion while featuring the Team Trainer sports shoes with its unique sporty design, excellent workmanship and perfect wearing comfort.

The line-up for the evening show included the latest looks from the MINI Collection, which unveiled its trademark of bold and trendy colours representing the characteristics of the Mini Car.

The 'Urban Sixties' and the retro 'Monte Carlo' style certainly made a comeback during the unveiling of the latest MINI Autumn/Winter collection which was sported on the runway during the BMW Lifestyle fashion show.

BMW Lifestyle models were also seen sporting a range of bag collections from the MINI Collection and the Italian leather goods and fashion group Mandarina Duck of Bologna including the trolley luggage, city bags, travel bags as well as rucksacks which features innovative materials and striking colours combined with comfort, function and design for hassle-free travel.

Also seen parading along the runway were the latest BMW 'babies', a new edition of the BMW Baby Racer driven by young models which featured its whisper quiet tyres and light power operated machines safe enough for the living room.

Meanwhile, to top it all of at the BMW Lifestyle fashion was the presentation of the latest BMW kids bike depicting characters of the BMW Roadster Z4, which also highlighted several safety features in its innovative designs.


Courtesy of Borneo Bulletin

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HSBC Bank invests in Asian Lifestyle

HSBC Bank invests in Asian Lifestyle

HSBC Bank, has today unveiled its activity plan for Asian Lifestyle, a brand new event which takes place at the Airport Expo Dubai from 1-3 March 2007.

The exhibition aims to celebrate South Asian customs, tradition and heritage, in what organiser IIR Middle East claims will be the biggest cultural festival of the year, attracting more than 30,000 visitors over three days.

Gul Khan, Regional Head of Wealth Management, HSBC, said, 'Asian Lifestyle is an event that complements our strategy of giving back to society, especially in those communities we serve. South Asian's represent a culturally important ethnic group in Dubai and we have lined-up a number of exciting activities to further our support.'

In addition to their Internet Lounge, HSBC will also be hosting a series of free financial seminars, aimed at the entire community, featuring advice regarding investments and other banking services of interest to South Asian expatriates of all ages. However with youth in mind, HSBC in partnership with Asian Lifestyle, are to launch a competition to design a bank note. Under the theme of 'Our Lifestyle in the UAE today', the competition which is open to children under the age of 16 years will start on 7th January 2007 with the deadline for all entries on 4th February. To raise awareness of the competition, Asian Lifestyle will host a road show to local schools to encourage budding artists to participate in the competition.

Entries will be sorted into three age group categories and hand drawn designs can be sent in by e-mail, post or web link and they will then be placed on the Asian Lifestyle website where visitors can then vote for their favourite designs. Three finalists per category will be announced on the 11th February and the designs mounted on to easels and put on open display. The general public will then have another opportunity to vote before the winners are announced and their designs displayed at the HSBC-sponsored Internet Lounge during Asian Lifestyle.

The winners will each receive a HSBC savings account credited with AED 1000 and the runners-up will each receive accounts with a deposit of AED 200. Local schools will also benefit, AED 10,000 worth of computer equipment will be delivered to the school of the winners, whilst the schools of the runners-up will each receive gift vouchers worth AED 1,000 to spend on books or equipment.

'Through this competition we want to encourage children to get in to the habit of saving for the future from an early age. We also want to give something back to the community and by gifting computer equipment and books to local schools we are investing in the future of our children,' added Khan.

Asian Lifestyle will feature hundreds of exhibitors offering products and services for the South Asian community, fashion shows, cultural performances, celebrity appearances, daily competitions, restaurants and food, with live cooking demonstrations and a bazaar of ethnic Asian artefacts.

Products and services on show at Asian Lifestyle will include, fashion and accessories, health, fitness, wellbeing and beauty, jewellery, home décor, consumer electronics, handicrafts and ethnic artefacts, music, property, travel and leisure, finance and investment, education and recruitment.

Zeffy Thompson, Event Manager, Asian Lifestyle, stated, 'Our partnership with HSBC is complementary, Asian Lifestyle is a celebration of South Asian culture and due to its mass appeal will bring together all ethnic groups in Dubai's cosmopolitan community, in a festival of life.'

Under the patronage of the Dubai, Department of Tourism & Commerce Marketing (DTCM), Asian Lifestyle is also supported by the Consulates of India, Sir Lanka and Pakistan.

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The tiger is in deep trouble.


The tiger is in deep trouble.

Author: Nirvana Lifestyle Editors Mon Jun 9, 2008

The worldwide population of this awesome predator has shrunk from 100,000 to below 4,000 over the past century. Unless the threats from poaching and habitat loss are significantly reduced, experts say, the tiger could easily slip into extinction.

Tiger conservation groups, scientists and celebrities, including Harrison Ford, are partnering with the Global Environment Facility and the World Bank Group to help save wild tigers.

"Nothing short of global action will bring back wild tigers," said Grace Ge Gabriel, spokesperson for the International Tiger Coalition (ITC). “The ITC applauds the World Bank for focusing the eyes of the world on wild tigers and their needs."

The health of the tiger population is an indicator of biodiversity and a barometer of sustainability. Since tigers are at the top of the food chain, the conservation of wild tigers also means the preservation of the habitats in which they live and the prey populations that support them.

As the Tiger Conservation Initiative was launched June 9 at the Smithsonian’s National Zoological Park in Washington – home to five Sumatran tigers – World Bank President Robert B. Zoellick explained the Bank’s involvement: "Just as with many of the other challenges of sustainability—such as climate change, pandemic disease, or poverty—the crisis facing tigers overwhelms local capabilities and transcends national boundaries. This is a problem that cannot be handled by individual nations alone. It requires an alliance of strong local commitment backed by deep international support."

Tigers need space, prey, water, and cover. In India, in some of the isolated forests where prey is plentiful, up to 10 tigers can survive per 100 square kilometers. But at the other end of their range, in Russia’s Far East, where prey is less plentiful, a single tiger needs up to 200 square kilometers of range to find adequate food.

The tiger’s range once covered much of Asia, but today it has been reduced to just 7 percent of that vast space. The habitat that’s left – 76 ‘tiger conservation landscapes’ in 13 countries – is steadily being converted to agriculture and urban uses, and fragmented by roads into blocks too small to sustain tiger populations.

Poaching is an even bigger threat to tigers. Despite worldwide bans and some increases in enforcement, a residual but very damaging trade in tiger parts continues. Tiger bones are used in potions and medicines, skins for wall hangings, rugs, and fashion, and meat for gourmet dishes. An adult male’s parts, including its penis and paws, can have a collective retail value ranging from US$10,000 to $70,000, according to a new report by the World Bank and Smithsonian’s National Zoological Park. Scientists say extinction of the tiger would not only rob the world of its most popular animal that has inspired legends and poetry, but upset the ecosystems of Asia’s forests.

To save the tiger, the World Bank proposes a Five-Point Plan of Action that stresses community engagement over earlier and failed punitive action:

  • Initiate a review of projects in tiger habitats to learn lessons from the past that can inform future engagement.
  • Facilitate country workshops and other platforms for partnership with NGOs, governments, and the scientific community at the national level to develop appropriate models of conservation.
  • Devise strategies and action plans in partnership with other organizations to address the illegal trade and other conservation needs.
  • Explore and develop alternative and new funding mechanisms for tiger conservation.
  • Offer to host a 2010 “Year of the Tiger” Summit. This would be an opportunity for all those involved in tiger conservation to review the status of tigers and their habitat.
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El Naturalista Frog Eco Policy

El Naturalista Frog Eco Policy

Author: Nirvana Fashion Editors Thu Jun 26, 2008

El Naturalista Frog Eco Policy

El Naturalista is a global shoe brand inspired by nature and people: comfortable and still trendy.
Our environmental policy is the law at El Naturalista that all suppliers, the factory but also our agents and sales people have to adhere to it.

We are constantly working on finding even better and more eco-friendly ways to produce our shoes. Our customers know about that great effort and the increasing sales are proving that the market is approving and supporting us on our way.

  • To promote natural materials and dyes
  • To avoid polluting substances
  • To protect and sustain the environment
  • To use biodegradable substances where possible
  • To recycle materials where possible
  • To pay producers fair prices
  • To promote traditional skills
  • To support appropriate technology
  • To operate with transparency

Shoes and material

El Naturalista is using the least harmful materials for the production of their shoes. All our products are dyed with natural colours. We are using, if possible recycled materials, such us the recycled PU foot bed or recycled rubber for our soles (N 096 Iggdrasil). When it comes to dyeing El Naturalista uses the least harmful chrome combination for the environment. And the frog brand also invented the "pergamino leather" which is treated without the use of chrome.

Charity – Project Atauchi

But if you care about the environment you should also care about people, as we don't understand nature without people to contemplate it.

That is why in 2005 El Naturalista created the Charity Project Atauchi mainly focused on the development of the smallest. El Naturalista works together with non-profit organisations, which are providing international development aid.

For this project El Naturalista worked together with the NGO ProPerú from Pamplona. The main achievements of the projects were: reconstruction and equipment of the school, training of teachers and pupils, electrification with solar panels.

For this achievements El Naturalista received the Solidarity company Prize 2005 in December 2005 from the mayor of Pamplona Ms.Yolanda Barcina and the President of Properu Ms.Laura Arribas.

We work with the Spanish Association of Cerebral Paralysis

El Naturalista collaborates and works with ASPACE, a Spanish association of cerebral paralysis, it is a non governmental organization (NGO) without profit objectives and public service spirit, that groups the main organizations of cerebral paralysis attention in Spain. The ASPACE movement was born 25 year ago, it started as vindication movement committed to correct unjust situations.

In the past, the cerebral paralysis children were not allow to go to ordinaries education centres, have no access to social care attention and to any public resources. For this reason a lot parents created very little associations. They were parents tired of been in hospitals and medical services with no answer to their problems. This movement was the seed of the Aspace Confederation, a organization that provide work and education to every people with cerebral paralysis in Spain.

All services and programs that Aspace develops are based quality criteria to provide cerebral paralysis people attention to search the maximum level of personal development.

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Trend Watch: Cuffs

Trend Watch: Cuffs

Author: Anum Tariq Tue Feb 12, 2008
Cuffs and Bangles – stack them, mix and match, or just wear a single statement piece. This season, don’t leave the house with unadorned wrists! Bold cuffs in high polished finishes and tropical hues are a great way to add some drama to your outfit, or easily change your look from office to evening. Trendy styles and bright colors are great for daytime chic, while sparkly jeweled options add instant glamour for a night out.


Alexis Bittar Pyramid Stud Hinge Cuff Bracelet,
$245: Nordstrom




Juicy Couture Heart Padlock Leather Cuff Bracelet,
$68: Nordstrom


Fendi Perspex Logo Cuff, $170: Net-a-porter



PONO Crocodile Pattern Cuff, $375: Vivre







Ben-Amun Metallic Silver Italian Resin Cuff,
$168: Ben-Amun



Roberto Cavalli Snake Bangle, $590.00: eLuxury



John Hardy Jaisalmer Gold/Silver Cuff,
$1495: Saks Fifth Avenue





Nordstrom Lace Cuff, $148: Nordstrom



Nadri Woven Pavé Wide Cuff Bracelet, $135: Nordstrom



Lucca & Co. Diamond Cuff, $38,000: Vivre

Fashion Week San Diego Designer Announcement

Author: Aparna Prakash Wed Jun 4, 2008
Fashion Week San Diego Designer Announcement
First look at the designers to be featured at the world's only bi-national fashion week.

___________________________________________________________________

Jorge Corella

"A seamless display of a fashion culture that knows no borders will mesmerize San Diego this fall." "This in-depth look at Southern California's fashion culture is absolutely unprecedented,” says Allison Andrews, president of Fashion Week San Diego.

The San Diego Fashion Week is the world's only bi-national fashion week. The event is scheduled for fall 2008 (September 28 - October 5, 2008) and the inaugural event will highlight the fashion industry that thrives in Southern California, presenting designers from both the United States and Mexico.

The show will be held at the Sheraton San Diego Hotel & Marina in a permanent tent that holds more than 3,000 people. The week-long event will consist of daily fashion shows, forums, lectures, shopping events, and official after parties.


In addition to highlighting San Diego's bi-national fashion arena, Fashion Week San Diego will also incorporate socially conscious elements of style. The designer lineup includes sustainable, recycled, philanthropic and plus-sized lines. The week-long event will benefit the Child Abuse Prevention Foundation.

Jorge Corella

Designers Showing

Charmone Shoes www.charmoneshoes.com
Fashion Overdose www.fashionoverdose.com
Fuegorosa www.fuegorosa.com (website coming soon)
G-Star www.g-star.com
Jeans for Justice www.consciouslysocial.com/events_jeansforjustice
Jorge Corella Designs www.jorgecorella.com
Lauren-Elaine Designs www.lauren-elainedesigns.com
Lizz Russel www.lizzrussel.com
MADE Jewelry www.madejewelry.com
Nelli USA www.nelliusa.com
Parris Harris www.parrisharris.com (website coming soon)
Sergio Alcala www.sergio-alcala.com
Stacie May www.staciemay.com
Sweet Petites | www.mysweetpetites.com
Ximena Valero | www.ximenavalero.com

A limited number of tickets will be available to the public, beginning July 1, 2008. They can be purchased from the Fashion Week San Diego website at www.fashionweeksd.com.

Limited sponsor and designer opportunities are still available and interested parties should email info@fashionweeksd.com.

More designers will be announced over the next few months. For more information on Fashion Week San Diego, visit www.fashionweeksd.com (the complete website will be live Mon., June 16, 2008. Daily updates are available on the official blog, www.fashionweeksd.com/blog.

Media inquiries should be directed to info@ellecomm.com; all other inquiries should be directed to info@fashionweeksd.com.

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The Eschmitte' Brand

The Eschmitte' Brand

Author: Aparna Prakash Fri Jun 13, 2008

The Eschmitte' Brand Clothing (pronounced esh-muh-tay) or "Esch" for short was born out of the '80s and '90s. They claim to be attached to and influenced by the ‘glorious days of pop culture, the height of TV sitcoms, Reaganomics, big business, the many unforgettable sports teams and figures, dirty politics, civil unrest, Michael Jordan and Nike, racial tension/racial pride, and perhaps most importantly, the glory days of hip-hop and daring fashion sense. In short, we represent the epitome of where society has been, where we endeavor to go and how we'll look on that journey.’


Their mission is to be the best among the millions of designers. ‘Our mission is to give you quality product that remains relevant, you enjoy sportin' and we enjoy seeing you in it.’

Trends soon will fade. Esch is born. and Style is Crucial.

The Eschmitte' Brand Clothing has released their Season 1 a "teaser" line leading up to the eagerly awaited Summer line coming in July 2008.

A collab tee between Eschmitte' and fellow Chicago streetwear brand Enstrumental (http://www.enstru-mental.com) will be one of the highlights of the Summer Line. Season 1 gives a preview of what Esch has to offer, covering a broad range of looks and concepts.

Currently, Eschmitte' Brand Clothing can be purchased online at
http://eschmittebrand.com/
and at Bucktown's new hot spot, Born With Soul in Chicago on 2092 N. Milwaukee (more stores to be announced shortly).




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Shaheen's song Wildflower World- vote for Shaheen at Star Lounge



Cheb i Sabbah - DEVOTION Launch !

Author: Sharon K. Sobotta Tue Jan 29, 2008

An Evening with Cheb I Sabbah

On a cold, drizzly San Francisco evening last January, I worked my way to the home of the man known as Cheb I Sabbah. I was in the final stages of my first book, The Journey of Life: 100 Lessons from Around the World, on the heels of a deadline for Nirvana Woman magazine and maintaining my "day job" as a college administrator. Cheb i had been busy traveling back and forth to India, working on Devotion, while continuing to spin on Haight Street in San Francisco, at Temple Bar in Santa Monica and at an array of other venues throughout the world. Even though I knew Cheb i was a busy man, I was determined to have him in my book. The Algerian-born man in his early 60s, sporting long hair strategically placed atop his head, a gold hoop in his ear and glasses had won over the hearts of so many people with his young-at-heart presence, and boundary-breaking music that brought so many types of people together. I had first discovered Cheb i five years earlier, when I stopped in at his weekly event at Nicky's in SF and I had been hooked ever since. I knew that Cheb i fit perfectly into my book's mission, to bring people of all walks of life together, to inspire people to listen to music they don't understand and to empower the world to envision the world through multiple lenses; I just had to figure out how and where he fit.


Sleep deprived and running on pure adrenaline, I buzzed the door, greeted Cheb i, "Namaste," quickly following up with my all-too common greeting, "Sorry I'm late." I followed Cheb i up the stairs to his apartment, found a cozy spot on the floor in the living room, set down my bags, sifted out my little red notebook and launched into my first question.

"Wait, dear," Cheb i said in a subdued voice. "Sit for a minute, chill. I made us some Turkish coffee."

Cheb i went into the kitchen and came out with a serving platter and two petite cups of perfection. I had been so set on taking up as little of Cheb i's time as possible, that I had almost forgotten to live in the moment. Cheb i quickly brought me back to the present. Sipping my coffee and chatting with Cheb i, I set into my surroundings---a dimly lit charming room filled with a seemingly infinite amount of CDs, mixing equipment, an assortment of DVDs---clearly Cheb i's center for inspiration. "Do you take grass?" Cheb i asked as he pulled out a long, intricately desisigned, slender pipe. "You first dear, you are the guest." Now, I had completely removed my "hurried journalist" hat and knew that this would definitely be the most memorable interview I'd ever do.


I had envisioned Cheb i Sabbah as the perfect candidate to share a piece of inspiration to be paired with the lesson in my book about the importance of eclecticism, living a life without borders. I'd loved that I could always count on Cheb i's spinning for some shoulder-shaking Bhangra beats, hip-swaying Middle-Eastern, an intriguing mix of other world music, not to mention an extremely eclectic crowd. But, as I chatted with Cheb i, it quickly became clear—even if he did live a borderless life and bring all sorts of people together on the dance floor, he had no interest in being branded as "eclectic."

"Umm.. I wouldn't call my music eclectic," Cheb i said. "It's not that eclectic is a bad thing, or anything but…" We paused and laughed. "When I produce, every album has a different theme and I stick to that theme," Chebi explained.


I decided to scratch my agenda, and simply chat with Cheb i about his music, his vision, his philosophies of life and more. I knew that Cheb i definitely had a universally applicable lesson that would have a home in my book, but it would take time and a lot more chatting to determine what that would be. By the end of the chat, I'd learn that Cheb I Sabbah was much more than a musician. I would learn that Cheb i is a firm believer in karma, that he believes that people have an obligation to "give back" in whatever form that they can, and that he is genuinely committed to making the world a better place. I would conclude that Cheb i was the best fit for the lesson about practicing karma.

It wouldn't be until one year later, that Cheb i would agree to speak 'on the record' about his new album, Devotion. Here are snippets of our conversations and a glimpse of the mysterious man we have all come to know and love as, DJ Cheb i Sabbah.

What is the best part about being a deejay/musician?

I don't have a background in music, I've never (formally) studied it, but I know what I like to hear. Being a deejay, we are editors. We listen to a lot, screen out what we like and what we think people will respond well to on the dance floor and play accordingly. DJing is an art form. It is not something that anyone and everyone can do.

In what way do you hope that your music inspires others?

I always try to be humble and in the background. If I can inspire anything (peace or anything else), that's a bonus. Don Cherry told me that music is a gift and that if it's given to you, you should share it. I didn't invent music. I take something that already exists, put my own stamp on it and share it. Music always comes back to vibrational energy.

How did you get such a large following at the Temple Bar in Santa Monica?

I started out there 3-4 years ago. I don't even remember how/why I got there. It's become a big Bhangra party. There's basically no advertising—sometimes it's listed in LA Weekly, some people are on my e-mail listserve, some of the regulars bring a friend and there are always some new ones coming to see the madness. There are tons of South Asians there and the funny thing is I'm one of the few non-South Asians there. It's a difficult phenomenon to explain.

Are people ever surprised to learn that you are Algerian, not South Asian?

"Sometimes people are surprised. They don't know how to categorize me. Some people think I'm Persian, some don't know. When they ask me, I say I'm a born-again reformed Punjabi," Chebi said jokingly. "I've got the long Sikh hair going for me, and I'm vegetarian, but I don't have the beard."

You do a lot of Bhangra shows. Why Bhangra?

"Bhangra is the most happening thing on the dance floor. It is adapted to every style of music, even hip-hop. I find songs that I like, that I think will work on the dance floor and mix them up."

What makes your music such a hit at the Temple Bar?

"I'm always looking for the magic. It's indescribable. When it's there, everyone knows it and everyone feels it. It's not about me—it's really half me and half the audience."

If you had to choose one tip or piece of wisdom to share with the world, what would it be and why?

"Be tolerant. And help others so we can solve problems like poverty and ignorance. Anyone and everyone can do that. You can do that through music or dance. Music makes you feel good. When you dance to it, you send positive vibrational energy and love into the world. Everyone is good at something. Find out what you can do and do it. When you put positive vibrational energy into the world you can multiply it by two or ten. You can spread happiness, help someone see and eat."

Devotion

How is this album unique?

"I can only make albums with one particular theme. La Kehena (2005) shows the diversity of North African music including its history, its religions and its musical heritage. It was a large undertaking for listeners. In 60 minutes, listeners had to digest seven or eight different styles. The reviews of La Kehena were good, but the response was limited. I would say South Asians listen to me more than Arabs do and putting out an album with music from the Arab world may not have been the best idea for the U.S. (where the fan-base seems more interested in South Asian music)."

What do you hope your listeners take away from Devotion?

"It's summed up in what I put on the back of the CD. This album was created with utmost respect to all mystical and spiritual traditions of the Indian sub-continent in the soul aim of sharing and spreading peace, love and understanding."

This album represents several South Asian religious perspectives. Why did you choose to put out a spiritual-toned album now?

"Why not? I would say some people wake up every morning trying to deal with the whole cosmic whatever it is, and some not. For the ones who do, people can do that without going to war. Music transcends barriers. Music is the weapon. It doesn't matter what you believe or don't believe; if it inspires you to do something good for the world, that is what is important."

You sometimes refrain from using the term religion. Tell me about that.

"Religions don't get along and each one claims it's the only one. That's not good enough. It seems that if we put10 religions in one room, we could have10 wars. If we put 10 mystical traditions in one room, we might get to what is the absolute truth; if there is such a thing."

What is the most important lesson you learned while creating this album?

"I'm a musician of a certain kind. But, all I have is my ears as a producer. There are five singers and 30 musicians involved in making this album. It has been so far a blessing to work with all of them. The musicians and singers had such talent, humility and knowledge. Working with these people (some of whom have devoted 30-40 years of their lives to music) can really help one learn how to hear. The problem in the West—in Jazz and other forms of music is that we can improvise, but nobody really hears each other. The hearing process is so important."

Is there anything that you wish that your listeners knew or better understood about you?

"On a technical point of view, people assume that I'm creating a remix. But I'm an artistic producer—I gather musicians, do sessions, cut out things and make it fit. (To produce Devotion) I took three trips to New Delhi in the past year (to create an original piece). I try to stay low-key and try to be respectful toward the music that I produce. All the singers have not heard the final product; they will hear it when I have the real CD. I want their names and credits to get out there to the public. Hopefully they will like it."

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How to purchase a right swimwear for you- an expert's advice

How to purchase a right swimwear for you- an expert's advice

Author: Cyla Weiner Sat Apr 19, 2008

Regardless of a women’s physical appearance, in more than 30 years in the swimsuit industry, as a fashion expert I have never met a woman who “enjoys” shopping for a swimsuit.

I always say-“One thing that is consistent is that women hate shopping for swimsuits. People always scrutinize their own bodies,”


Help exists as swimsuit designers create swimwear with different body types in mind and Weiner says the perfect suit does exist. When shopping for a “must have” summer wardrobe essential, here are my helpful hints:

1. FULL BUST—Don't despair ladies there are many suits, both one piece and two piece styles, that come in D-F cups. These suits provide support and coverage and are very much in fashion. Vendors have come to realize that there are many full busted gals out there who want great looking suits that provide support and are attractive. You can find them with and without wires and with tummy control if you desire.

2. TUMMY HIDER—If you want to camouflage your tummy look for a suit that flatters and firms. Shirring, color blocking, asymmetrical patterns and surplice suits are good to take control of the mid-section. This season’s monokini is another choice that can provide a slimming illusion with a sexy appearance.

3. LARGE THIGHS—Find a suit that takes the eye away from that area. Skirted tankinis are a great option, as are swimdress suits or boy short suits (jogger style).

4. HIP PROBLEMS—Here you need to find a suit that flatters the leg. You should look for a suit that is cut up higher on the leg because it makes your hips look smaller. Dark botto ms are good. Also try to find a suit that has interest across the top to take your eye away from the hip area.

5. LONG TORSO—Suits are available in long lengths. Tankinis and two piece suits are great for long torsos too. Emphasis at the waist deemphasizes the length of the torso.

6. SMALL BUST—Many suits are available that will provide cleavage and fullness. Look for suits that have push up cups or pads inside. Shirring across the bust is also good and embellishments on the upper area also add some fullness. Find one with ruffles or a big and busy design to add emphasis to that area.

To view some of the hottest suits this season, please visit: www.sylenedc.com.

About The Author -Cyla Weiner:

Cyla Weiner is a bra, intimate apparel and swimwear fitting expert who grew up in the fashion industry. She opened Sylene of Washington (SW), a woman-owned lingerie and swimwear boutique, in the Washington-DC area, in 1975. She and SW’s fitting experts specialize in helping women, brides to be, and teens who appreciate a combination of personal attention and superior, luxurious selections.

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Nokia gets into the Asian music scene